4ever Graphics & Design

Visibility, Distance & Size

Take the time to pick the best place to put your sign. Make sure you have pick the best spot so your sign will be visible to your future customers.

Size does matter! A sign that looks huge as you try to load it into the back of a pickup truck, loses that size when displayed 10 feet above the ground and 150 feet from someone traveling 60 MPH down the road past it. Use the chart below to help you decide what size letters you should use for the best visibility.

Price is always a huge consideration. What's a sign worth that customers can't hardly see or that is poorly made? Since you think being in business is worth while, then it only makes since to do it right.

Letter Height	Readable for Maximum Height / Distance Impact	Maximum Readable Distance
3”	30’	100’
4”	40’	150’
6”	60’	200’
8”	80’	350’
9”	90’	400’
10”	100’	450’
12”	120’	525’
15”	150’	630’
18”	180’	750’
24”	240’	1000’
30”	300’	1250’
36”	360’	1500’
42”	420’	1750’
48”	480’	2000’
54”	540’	2250’
60”	600’	2500’

NOTES:

The following distances will vary approximately 10% with various color combinations…
5,280’ (feet) equals one mile / 1320’ equals one quarter mile / 528’ equals one tenth of a mile…
Assumes Reader has corrected vision of 20/20 or greater for maximum readability.